“Did they just have a full day of appearances? I see them everywhere in the media,” was the text message I received from a friend early Thursday morning.
The answer is yes.
On Wednesday, the Dufour-Lapointe sisters Maxime, Chloé and Justine along with Mikaël Kingsbury – all Olympic freestyle skiers in moguls – hit the media circuit in Toronto. Very much in demand, the day ranged from radio to television with a sprinkling of fashion and video games. It was busy and eventful with familiar Canadian faces eager to have a moment with the Olympic medallists.
Here’s a glimpse into media day with the Olympians.
TSN 1050 Radio
After leaving the hotel before 7 a.m. the group’s first stop was the CTV studios in the northeast area of Toronto, home to TSN 1050 Radio.
CTV Canada AM
Staying inside the massive CTV complex, their first national TV appearance of the day came just after 8 a.m. on CTV Canada AM.
Trekking to the other side of CTV studios, the land of TSN, where they film the popular sports talk show OTR. Acronyms FTW.
From Scarborough the Olympians navigated through Toronto traffic, heading back downtown. Next meeting was with Canadian fashion icon Jeanne Beker for a segment on eTalk. With an eye to their own fashion ambitions, the Dufour-Lapointe sisters proved ideal candidates to whom Beker can impart her wisdom.
Meanwhile, down the way on Queen Street West Mikaël rocks out with Guitar Hero for a separate eTalk segment.
Ryerson & City of Toronto
A Montreal Canadiens fan, Mikaël had a healthy interest in visiting the former Maple Leaf Gardens. Once home to Canadiens rival Maple Leafs, the building is now a sports facility for Ryerson University. Once there the Olympians received a scroll from the City of Toronto via deputy mayor Norm Kelly and keeping with the hockey theme, a chance encounter for Mikaël.
George Stroumboulopoulos Tonight
From one Canadian institution to another, at the CBC building the skiers gave several interviews in French and English for TV and radio. Then the pièce de résistance, a taping of George Stroumboulopoulos Tonight (which will air another night, update will be provided via Twitter when confirmed), for the Dufour-Lapointe sisters.
After 12 hours of interviews in both official languages, makeup touches, green room snacks, photo ops and traveling from one part of the city to the next, the Olympians headed to their most important part of the day, meeting with young skiers from Ontario who look up to these idols for athletic inspiration. But first, autograph seekers.
It was a long Wednesday for the four Olympians who hadn’t set foot on Canadian soil in nearly two months. Their final competition will be nationals this weekend in British Columbia. Then it’s a few days at home before they’ll be back training in no time ahead of the next World Cup calendar starting this fall.