BMW Group Canada (BMW, MINI & BMW Motorrad) have partnered with the Canadian Olympic Team through 2016. As National Partner and Official Vehicle of the Canadian Olympic Team, BMW’s partnership provides athlete funding and generates further fundraising opportunities.
The dynamics of efficient performance, along with innovative advancements on and off the playing field, and aesthetic beauty, in powerful and graceful forms, are traits BMW shares with the Canadian athletes.
BMW Group Canada’s commitment to supporting Canada’s Olympic Team includes the creation of a BMW Performance Team which will feature increased financial support for athletes.
In addition to excellence and innovation, another pillar of this partnership is sustainability. The BMW Group aims to be the most resource-efficient carmaker in the world. As a Sustainability partner of the Canadian Olympic Committee, BMW, MINI, & BMW Motorrad will help drive Canadian Olympic Team in the most environmentally friendly way possible.