Hudson’s Bay: Official Outfitter

Hudson’s Bay: Official Outfitter

Hudson’s Bay Company (HBC) is a leading supporter of Canadian athletes and is dedicated to helping out athletes be their best. Since becoming the Official Outfitter of the Canadian Olympic Team, HBC has donated more than $35 million with the help of its associates and customers to support athletes through the Canadian Olympic Foundation and other national sport organizations and initiatives.

The Red Mittens Campaign, a signature of HBC’s, launched in 2009 in support of the Vancouver Olympic Winter Games.  The initial response was so overwhelming that the Red Mittens became the iconic item for Canadians as the Games were celebrated on home soil.  Athletes, Celebrities, Media personalities, Politicians, and Fans wore them as a badge for their support of the Canadian Olympians.  They were, and still are, a symbol of Canadian pride.

Due to the initial success of the Red Mittens, HBC in partnership with the COC created a sustainable marketing property that has reinvented itself in the years following. Building off the success of the tremendously popular red mittens campaign, items such as the red sunglasses were born and continue today. Similar to the mittens, one third of the proceeds from each pair sold will go directly to supporting high performance sport and athletes in Canada.

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Hudson’s Bay – Send a Postcard to the Canadian Olympic Team

Top Team Canada Fans

Al Redpath

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Legend

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  • Earned this week: 6550 points

Kerri McGregor

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Legend

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Matthew Tully

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Legend

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Benn Wood

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Legend

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  • Earned this week: 3807 points

Beckie Santavy

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Gold

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Mary Manna

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Gold

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  • Earned this week: 2107 points
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  • Needed: 989 points

Blair Munn

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Silver

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  • Next Level: Gold
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Danielle Carreiro

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Silver

  • Total: 4093 points
  • Earned this week: 484 points
  • Next Level: Gold
  • Needed: 157 points

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