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Canadian Olympic Foundation Boosting Nation’s Sport Future Through Sponsorship of Canada Games

SHERBROOKE – Today, as the City of Sherbrooke prepares to welcome more than 4,200 young athletes, coaches and managers from across the country to next week’s 2013 Canada Games, the Canadian Olympic Foundation (COF) announced a new financial partnership that will provide sponsorship for the Games that helps to develop future Olympians ascending Canada’s sport system. A ceremonial Memorandum of Understanding between the COC and the CGC formalizing the partnership was signed at the foot of Sherbrooke’s historic City Hall.

The investment is part of the COF’s strategy to align Canada’s sport system to ensure Canadian athletes are supported, encouraged and enriched at all stages of their careers. The COF has committed to investing and sponsoring the Canada Games over the next four years (2013, 2015 and 2017), which will go toward supporting athletes and coaches competing at one of the premier sporting competitions in all of Canada.

“Today is about supporting future Olympians and strengthening Canada’s sport system at all levels, which is critical if we want to consistently raise our game to the top of the podium,” said Marcel Aubut, President of the Canadian Olympic Committee and Chair of the Canadian Olympic Foundation. “The Canada Games are an essential part of our country’s sport system and our athletes’ journey to the Olympic Games. That’s why we are so proud to be making this announcement today in support of the young men and women who are the true future of Canadian sport.”

“This is fantastic news for our young aspiring athletes, the Canada Games and the entire sporting system in our country,” said Tom Quinn, Canada Games Council Chairman. “For decades, this competition has seen and helped produce some of Canada’s greatest athletes. It is reaffirming to see this level of investment being made because it signals that our system is in good shape and has a tremendous amount of potential.”

“As an athlete who has competed first at the Canada Games and then at the Olympic Games, I know how critical support of this kind can be. That is why I am so happy and excited to see this partnership taking place,” added Antoine Valois-Fortier, London 2012 Olympic bronze medallist and Whitehorse 2007 Canada Games gold medallist. “Olympians are not produced overnight; it takes dedication, resources and proper funding at all the pivotal stages of an athletes’ career. This is great news for sport in Canada.”

The 2013 Canada Games will be held in Sherbrooke, Quebec from August 2-17, 2013.
The Canada Games were first hosted in Quebec City in February 1967, Canada’s Centennial Year. With its initial motto “Unity through Sport,” the first Canada Games paved the way for what is now the largest multi-sport competition for young Canadian athletes.

This year, 4,200 athletes will compete in 20 disciplines at 20 different venues during a total of 14 days of sport competition.

About the Canadian Olympic Foundation:
The Canadian Olympic Foundation is a national charitable organization established in 2007 and governed by a Board of Directors.  The Foundation raises funds to support high performance athletes and sports with the greatest potential to reach the podium at world and Olympic events.  The Foundation is supported by charitable gifts from individual donors and corporate partners and funds raised by programs such as the Red Mittens and Gold Medal Plates.

About the Canada Games:
The Canada Games are Canada’s largest multi‐sport Games. Held once every two years, alternating between winter and summer Games, the Canada Games represent the highest level of national competition for up and coming Provincial and Territorial athletes. The Games have been hosted in every province at least once since their inception in Quebec City during Canada’s Centennial in 1967. The Games are proud of their contribution to Canada’s sport development system in addition to their lasting legacy of sport facilities, community pride and national unity.

The organization of the Canada Games is made possible thanks to the contribution and support of the Government of Canada, provincial/territory governments, the Host Societies, host municipalities and the Canada Games Council.

The 2013 Canada Summer Games will take place between August 2nd and August 17th in Sherbrooke, Quebec while Prince George, British Columbia will host the Canada Winter Games between February 12th and March 1st, 2015.

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