Team Canada to launch ‘Be You’ pop up for Toronto Pride 2018 weekend

TORONTO (June 20, 2018) – In celebration of Pride 2018, Team Canada will open a ‘Be You’ pop up store inside CF Toronto Eaton Centre where fans can customize t-shirts that promote inclusion in exchange for a minimum $10 donation. All proceeds will go toward You Can Play.

To officially launch the pop up store, Olympic Champion Eric Radford will be delivering a keynote address about his journey to becoming the first openly gay man to win a gold medal at an Olympic Winter Games.

Media are invited for interview and photo opportunities. Please RSVP to Josh Su (


Friday, June 22, 2018
12:00 pm – 12:30 pm ET


CF Toronto Eaton Centre – Alberts Way (Level 2)
220 Yonge St.
Toronto, ON



Josh Su, Coordinator, Communications
Cell: 647-464-4060

Photi Sotiropoulos, Director, Communications and Media Relations
Tel: 416-324-4298 / Cell: 416-476-9174

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