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Release: COF Teams Up With Roch Voisine

January 17, 2014

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CANADIAN OLYMPIC FOUNDATION TEAMS UP WITH JUNO WINNING SINGER ROCH VOISINE New song Living Out My Dreams specially produced for Canadian Olympians to honour their Olympic journey

TORONTO – The Canadian Olympic Foundation (COF) today announced it has partnered with Juno winning singer Roch Voisine, to create an anthem song specifically for Canadian Olympians competing in the Sochi 2014 Olympic Winter Games. The new song Living Out My Dreams, which boasts the participation of musicians from the Orchestre symphonique de Montréal and famous conductor Maestro Kent Nagano, will be released digitally from January 28th on iTunes. In addition to the song, this first-time collaboration will see Roch Voisine make a donation of the profits to the Canadian Olympic Foundation to help support emerging athletes. “I am so proud the release of this new song will help support our next generation of Canadian athletes,” said Roch Voisine. “When Dean Landon, Anika Paris and I wrote this song, our goal was to help inspire our athletes.  I know our donation will be invested in valuable programs, ensuring more of our young athletic talent will have the resources they need to achieve their Olympic goals.” Orchestre symphonique de Montréal Music Director Kent Nagano states: “I participated in this beautiful project called Living Out My Dreams and I was very happy to do it to support our Canadian athletes and the Olympic Movement. Good luck!” “A future generation of Olympians will benefit enormously from this collaboration with Roch Voisine, and we are grateful for his amazing talent and support of the Canadian Olympic  Foundation,” said Marcel Aubut, President, Canadian Olympic Committee. “As we head into the Olympic Winter Games in Sochi, let us not forget the athletes that will be here at home, training tirelessly to be ready for Rio, PyeongChang and Tokyo. Initiatives like this are the only way that Canada will have continued success on the podium.” “The first time I heard this song, I knew it was going to be something amazing for our athletes and Canada. It really struck a powerful, emotional chord,” said Alexandre Bilodeau, two-time Olympian and Vancouver 2010 gold medallist. “It is a fantastic song and I can’t wait for my fellow athletes and the rest of Canada to hear it.” The Sochi 2014 Olympic Winter Games will run from February 7-23, 2014, where the COC has set a goal of contending for the top spot in overall medals won. About Roch Voisine: Roch Voisine celebrated this past year his 25th anniversary in the music business. Right from the day he released his first song, a hit in French called HELÈNE, his life was never to be the same and he quickly became one of Canada’s most successful exports. Roch has sold 12 Million records worldwide over his career uniquely maintaining superstar profiles in both French and in English. All of Roch’s English albums have achieved gold , platinum or multi-platinum status and have include a multitude of radio hits on both sides of the millennium. This year Roch will put those hits, personally chosen and including LIVING OUT MY DREAMS, on a special album titled simply MY VERY BEST to be released this winter. Special thanks to the Guilde des musiciens et musiciennes du Québec for their exceptional cooperation. About the Canadian Olympic Foundation: To meet and sustain our medal goals, Canada must also support athletes five to eight years from the podium to achieve results at the Tokyo 2020 Games and 2022 Games. However, most Canadian families cannot afford to keep their kids in sport beyond early entry to competition because of higher training and equipment fees, higher-level coaching, and international travel expenses. With a new mandate to raise awareness and invest funds to identify and support emerging homegrown athletes in the earlier stages of development, the Canadian Olympic Foundation strives to remove these financial barriers. By extending valuable coaching and technical programs to our Next Generation of talent we will cultivate a winning “Podium Pipeline” for future Olympic Games.

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For information, interviews or photos please contact:  Sony Music Entertainment Canada Inc. Sylvain Morency, Manager, National Media Relations Tel: 416-589-3153 / Cell: 514-927-4656 Email: sylvain.morency@sonymusic.com Canadian Olympic Committee Media Office:  Ray Lalonde, Executive Director, Communications Tel: 514-861-5691 / Cell: 514-238-4315 Email: rlalonde@olympic.ca Jane Almeida, Manager, Media Relations Tel: 416-324-4120 / Cell: 416-540-1788 Email: jalmeida@olympic.ca Luc Beaudin, Coordinator, Communications and Media Relations Cell: 514-206-6720 Email: lbeaudin@olympic.ca

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